Latest articles in Fashion

From macho to corsages: The changing face of masculinity in AW26

While a few seasons ago the rise of a softer, and perhaps more feminine, image for menswear was clearly visible, there are now also clear trends that opt for the traditional image of masculinity. This was evident from the trend seminar for the AW26 season, presented by forecaster Edwin van den Hoek. Think, for example, of the focus on fitness...

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Fashion |Opinion

Big names, little impact: When debuts fluctuate between hype and insignificance

Designer debuts were once a novelty, imbuing fashion weeks with a sense of excitement and newness that only the possibility of a brand’s shapeshifting identity could conjure. Nowadays, however, no fashion week goes by without at least a handful of debuts. And while they should be exciting, their sheer abundance – coupled with the fact that some...

Fashion

Louis Vuitton kits out Real Madrid

LVMH-owned Louis Vuitton and Spanish football and basketball club Real Madrid have announced a multi-year partnership. The French fashion house will provide formal travel attire for the men’s and women’s professional football teams, as well as the men’s basketball team, Louis Vuitton announced on Friday, June 13. For the first time, Louis...

Fashion

Desigual elevates its offering with new premium line, ‘Studio’

Madrid – Spanish fashion multinational Desigual announced the launch of ‘Desigual Studio’, a new premium fashion line. This launch builds upon the brand’s diversification and repositioning strategies, elevating its market value. The line will officially debut at a catwalk show in Barcelona this September. Founded in Barcelona in 1984, Desigual...

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Camperlab reinforces independence with new visual identity ahead of Paris Fashion Week debut

Madrid - Camperlab is asserting its distinct identity, separate from its parent company, Spanish footwear specialist Camper, through a refreshed visual identity. This rebranding coincides with Camperlab's much-anticipated presentation at the upcoming Paris Men’s Fashion Week. Camper's management has been strategically developing Camperlab,...

Fashion

Romanian Fashion Week: parisian buyers on a scouting mission

A delegation of six Paris-based buyers, representing renowned department stores, concept boutiques, and consulting firms, travelled to Iași, Romania, for the 25th edition of Romanian Fashion Week. Their mission: to explore the country's creative potential. Invited by the festival’s organisers, the buyers – Asano Miyazaki and Akane Tsuchihashi...

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Cleats for the streets: is this the peak of the football trend?

Football boots are making a major comeback as Gen Z ventures onto the streets in cleated footwear. What’s driving this trend? Experts from Adidas and Zalando offer some insights. Football is once again playing a prominent role in fashion, influencing not only streetwear but also designer collections. Football shirts have become wardrobe staples,...

Fashion |Opinion

Clothes are fun (aren't they?)

Clothes are fun. Aren't they? Yes. And yet, as a fashion professional and consumer, I sometimes struggle with this. I love fashion. Less so the industry (specifically the dark and unsustainable sides), but still beautiful products. For myself, I have been buying less clothing for years — partly consciously, partly unconsciously. I try to build a...

Fashion

In times of crisis, luxury brands turn to the new guard of designers

Matthieu Blazy at Chanel, Jonathan Anderson at Dior and Demna at Gucci: luxury’s leading brands turned to the creativity of relatively low-key designers in their forties to address the economic challenges facing the sector. Following months of speculation and his arrival at Dior Homme, forty-year-old Jonathan Anderson was appointed creative...

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ANDAM Fashion Awards: 2025's 11 finalists revealed

The 35th edition of the ANDAM Fashion Awards competition has unveiled its eleven finalists for 2025. The five nominees for the Grand Prize and the Special Prize are Alain Paul, Egonlab, Meryll Rogge, Willy Chavarria and Zomer, while six finalists have been selected for the Pierre Bergé and Fashion Accessories prizes. ANDAM president Sidney...

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Fashion |Opinion

Creative direction reshuffle: Does the trust between CEO and creative director have an expiration date?

With Maria Grazia Chiuri's departure from Dior now official, new appointments are anticipated. It seems as though all that is missing is the station master's whistle and the call of “all aboard” to begin this latest journey towards a new creative direction in luxury fashion. We are witnessing a continuous reshuffling of creative directors; only...

Fashion

Paul & Shark launches kidswear

Paul & Shark is now also catering to younger audiences with its first kidswear collection. The Italian brand launched its first junior collection for children aged four to 16, Paul & Shark announced on Friday, May 30, 2025. Created in partnership with kidswear specialist Altana Società Benefit, the collection debuted for the SS26 season. This...